Sponsor partnerships are an integral component of Infinity Park’s relationship with both the world of business and with the broader Glendale community; a facet of what makes Glendale the epicenter of rugby in the United States. Cultivated over many years, these relationships are, alongside the forthcoming professional rugby league, entering a new era. Glendale is more than professional rugby, however: as the official hotel of the Glendale Merlins, the Hilton Garden Inn embraces the entire gamut of rugby programming at Infinity Park.
A long-term partner of Infinity Park, the Hilton Garden Inn in Glendale is excited to continue to grow and flourish with the organization. Home to robust divisional and developmental amateur rugby clubs, all playing under the Glendale Merlins moniker, Infinity Park is the seat of American rugby at every level. In addition to exciting professional and club-level play, Glendale hosts the annual RugbyTown 7s tournament, an international event that draws rugby talent from around the globe.
Infinity Park sponsors, like Glendale staple the Hilton Garden Inn, will enjoy the exposure and attention of rugby’s rapidly growing fan base with the continued high-level club play of the Merlins, the international attention of the RugbyTown 7s tournament, and as the inaugural season of professional rugby unfurls later this spring. Hilton’s Area Director of Sales Barb Jackson describes the mood at the outset of the launch of professional rugby: “We are proud to be a sponsor of Infinity Park. You can feel the excitement in the city and we are looking forward to seeing all of the teams succeed in 2018. We want to extend a warm welcome to the teams, families, and fans – The Hilton Garden Inn Denver/Cherry Creek is the perfect pairing for rugby!”
Located in the CitySet area at the corner of Cherry Street and South Colorado Boulevard, the Hilton Garden Inn is a premier destination in an exceptional location. Local shopping and dining options abound, and the lively green space of the Cherry Creek Trail is just steps away. Founded in 1996, the Hilton Garden Inn brand, which is a subsidiary of Hilton Worldwide, has more than 700 locations across the globe. The franchise-based hotels offer affordable accommodations with a focused service approach, making Hilton Garden Inn perfect for those traveling for business or leisure. Glendale’s Hilton Garden Inn has 210 rooms, each of which features a coffee maker, microwave, refrigerator, and complimentary Internet. Guests in west-facing rooms enjoy exceptional views of the Rocky Mountains, and the hotel features an on-site restaurant offering breakfast, dinner, and room service. An outdoor patio and complimentary underground parking help round out the Hilton Garden Inn’s considerable amenities.
Asked why the hotel endeavored to sponsor Glendale’s rugby teams, Jackson is quick to answer: “Rugby is a fast-paced, exciting sport to watch – to be able to watch at an incredible venue like Infinity Park: you can’t beat it. Everyone we work with there has the same sense of hospitality we do: the customer/fan always comes first.” Jackson further describes the hotel’s experience hosting rugby fans and players from far and wide: “We love working with the teams that play at Infinity Park. With endless dining options at our doorstep, an oversized fitness center with state-of-the-art equipment, and an indoor pool and Jacuzzi, we offer the only full-service experience in Glendale.”
The promise of singular accommodations will no doubt entice increasing numbers of guests in the future. “We have a great location for the teams, families, and fans: they can walk to the Infinity Park facilities just a few steps away,” Jackson said. “We have three meeting rooms where the teams can gather to have private meals or events, and where they can watch game day videos on our large screens. We can even customize healthy menus for an entire stay to keep teams energized and performing at the highest level. We welcome back teams every year and are always excited to host them.” With noteworthy amenities, a premier location, and a dedicated staff, there is little doubt that the Hilton will continue to welcome repeat guests year after year. With all eyes on the future, Infinity Park and Glendale’s Hilton Garden Inn will continue their lasting and meaningful partnership, ushering one another into a new era of success.